Your Expertise Can Be a Powerful Promotional Tool in the Community

Your Expertise Can Be a Powerful Promotional Tool in the Community

Vaping seems to be linked to pulmonary disease—even killing some patients. Vaccine-preventable diseases like measles are reappearing in alarming numbers. Flu season is coming, and the public needs to be reminded that they need to wash their hands regularly and stay home from work if they have symptoms that could be the result of influenza infection. More and more, healthcare news is mainstream news, and local television stations, cable news outlets, online publications, and newspapers …

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Build Strong Relationships by Stepping Up When Your Community Needs You—Like NOW

Build Strong Relationships by Stepping Up When Your Community Needs You—Like NOW

Urgent care providers want to help people. That’s why they chose their profession—and there may no better time to put that instinct front and center than when a community is in dire need. The interesting thing is, even if you put your “usual” way of doing business on hold you can still wind up initiating or solidifying relationships with the people who keep your business afloat. Take what one urgent care provider is doing for …

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The Real Winner of the ‘Game of the Week’ Could Be the Sponsor. Interested?

The Real Winner of the ‘Game of the Week’ Could Be the Sponsor. Interested?

Odds are you don’t care that Las Cruces trounced Manzano in early-season Albuquerque high school football last week. Truth be told, most area residents outside of those two school communities probably couldn’t care less, either. Guess what, though? Leading into a recap of the game on KRQE News 13, the audience saw a full screen of text screaming “Week 1: Game of the Week—NextCare Urgent Care.” Nearly 700,000 television viewers (also known as prospective patients) …

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Building Partnerships Can Turn Unknown Neighbors into Loyal Customers

Building Partnerships Can Turn Unknown Neighbors into Loyal Customers

ChoiceOne Urgent Care in Forest Hill, MD is taking a back-to-school community donation program to the next level by hosting a party that will bring generous neighbors together to benefit others—while at the same time getting to know ChoiceOne staff and checking out the facility. ChoiceOne and its partner, University of Maryland Upper Chesapeake Health, enlisted local media to invite the public to a Back to School Bash, to which they were encouraged to bring donated …

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Reaching Out to Young Patients in Need of Comfort Benefits Them, the Community—and You

Reaching Out to Young Patients in Need of Comfort Benefits Them, the Community—and You

Providing care for children sometimes means doing more than assessing health concerns. Something as simple as a stuffed animal can lessen the pain of a traumatic experience, such as a house fire or a natural disaster, and remind a child that even strangers care and are eager to provide comfort when it’s needed most. It also speaks volumes to their parents, who are likely to be extremely grateful—and to remember who took an extra step …

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Teach Families About Urgent Care by Helping Disadvantaged Kids Prepare for the School Year

Teach Families About Urgent Care by Helping Disadvantaged Kids Prepare for the School Year

It’s only August, but some regions of the country have already had their back-to-school days. Others are just now seeing advertisements for blockbuster sales of school supplies. For some families, though, those promotions serve as a painful reminder that new supplies are out of reach for their children. Dayton (NV) Urgent Care has taken notice of this and is trying to ease the load by collecting community donations of backpacks and school supplies appropriate for …

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Drive-by Promotions May Help Patients Choose the Right Care Setting—Including Yours

Drive-by Promotions May Help Patients Choose the Right Care Setting—Including Yours

Despite countless urgent care centers devoting lots of time, signage, and promotional messages to helping patients understand when they can go to an urgent care center or really do need to go to the emergency room, confusion prevails for too many. They go to the ED with a common earache or after they’ve stepped in a ditch and sprained their ankle. Or they go to an urgent care center with chest pain when there’s an …

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To Reel in New Patients, You Need the Right Bait

To Reel in New Patients, You Need the Right Bait

By the time August rolls around, parents may be running out of ideas on how to keep the kids occupied with healthy outdoor summer pursuits. That’s also around the time they have to start thinking about ensuring vaccinations are up to date, and sports physicals have cleared them to compete in the fall. Immediate Care Medical Walk-In of New Jersey hit on a way to reach out to families with those concerns while also giving …

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Keeping Patients Safe from Ticks May Keep Them Coming Back to Your Urgent Care Center

Keeping Patients Safe from Ticks May Keep Them Coming Back to Your Urgent Care Center

It’s the peak of summer vacation season. But for every blissful day out on the lake, sleeping under the stars, or trail biking through the woods there are countless moments of worry over ticks and the diseases they carry. The aptly named Mercy Urgent Care is doing its part to help  tourists and residents in western North Carolina feel safe and remain free of tick-borne illnesses by handing out free tick removal kits (while supplies …

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Make-Believe Care Can Foster Real—and Lasting—Patient Relationships

Make-Believe Care Can Foster Real—and Lasting—Patient Relationships

Urgent care centers are busy places. Clinical staff, in particular, have their work cut out for them when it comes to providing fast, quality care on a moment’s notice. Sometimes, though, making extra time for people who don’t need care can have long-lasting benefits—for that individual, their family, and the urgent care center. eMedical Urgent Care in Berkeley Heights, NJ, for one, seems to have embraced that notion. When the town threw a spring block …

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