COVID-19 Cases Are Falling, but Patients Are Still Delaying Care. They Should Be Heading Your Way

COVID-19 Cases Are Falling, but Patients Are Still Delaying Care. They Should Be Heading Your Way

Even though rising COVID-19 vaccination rates are helping to slow the spread and severity of the virus, a lot of patients are still putting off care that could help them reduce their risk for serious health consequences. According to a new report from NPR and Harvard University, as aired on Houston Public Radio, as many as one in five American families continue to delay care for everything from routine treatments to serious illness. Seeing as …

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You’re Right and the Patient Is Wrong? That Won’t Matter When an Unflattering Video Goes Viral

You’re Right and the Patient Is Wrong? That Won’t Matter When an Unflattering Video Goes Viral

A mom brings her son to an urgent care center because she’s concerned he could have a sinus infection. It would be the quintessential urgent care presentation that resolved successfully in minutes—if it didn’t become a public relations nightmare for the operator and staff instead. The problem began with what one of the nurses referred to as the facility’s “policy” to not treat patients who have not been vaccinated against COVID-19, and the fact that …

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Could the New U.S. Travel Rules Mean It’s Your Time to Shine?

Could the New U.S. Travel Rules Mean It’s Your Time to Shine?

Federal government-imposed travel restrictions due to the COVID-19 pandemic are getting both looser and tighter at the same time. Gone is the ban on incoming travelers from 33 other countries—provided those visitors are fully vaccinated. At the same time, however, the new regulations make it harder for unvaccinated American citizens to reenter the country. Whereas previously they could get on a U.S.-bound plane if they could show proof of a negative test within 3 days …

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As More Communities ‘Open Up,’ Seize Opportunities to Conduct Vaccination Clinics

As More Communities ‘Open Up,’ Seize Opportunities to Conduct Vaccination Clinics

News that COVID-19 cases and related deaths are falling in some parts of the country coincides with fall festival season—meaning more of your prospective patients are going to be milling around blocked-off Main Street perusing crafts and sipping on apple cider. With the pandemic still simmering, however, such community events are also a timely opportunity to offer not only COVID-19 vaccine, but also flu shots. Consensus is that we dodged a “twindemic” last year largely …

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COVID-19 May Soon Transition from Pandemic to Endemic—if We Take the Right Steps

COVID-19 May Soon Transition from Pandemic to Endemic—if We Take the Right Steps

The fact that COVID-19 cases in adults continue to occur in great numbers—and (mainly unvaccinated) patients continue to die—may overshadow the fact that the rate of new cases nationally is dropping. As of October 6, according to data collected by The New York Times from state and local health agencies, new daily cases are now at their lowest point since August 6 of this year. This has led Scott Gottlieb, former head of the Food …

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‘Clothes Make the Man’ May Be Trite (and Sexist), but How You Dress Matters to Patients

‘Clothes Make the Man’ May Be Trite (and Sexist), but How You Dress Matters to Patients

Scrubs? Traditional white coat (with a dress shirt and tie for men or a blouse and a skirt for women, or more casual)? How about a polo with your facility’s logo emblazoned on the chest? It’s not just a matter of what you’re comfortable wearing, or your employer’s dress code. Patients get definite perceptions of the care they’re about to receive based on your sartorial choices—to the extent that they may trust you more or …

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Why COVID-19 Is a Problem for All Urgent Care Patients (and Operators), Not Just Those at Risk

Why COVID-19 Is a Problem for All Urgent Care Patients (and Operators), Not Just Those at Risk

Vaccination and taking responsible safety measures have done much to reduce risk for infection with COVID-19, and probably done just as much to ease anxiety over getting sick with the virus. Even if a patient doesn’t come within a mile of an infected person, though, it’s getting more likely that the pandemic will have an adverse effect on their healthcare and on your ability to run a smooth operation. According to a report from Reuters, …

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Is Niche Marketing a Way to Reach Underserved Populations—and Promote Your Services?

Is Niche Marketing a Way to Reach Underserved Populations—and Promote Your Services?

It’s no secret that there are inequities in delivery of healthcare in the United States. Those who reside in rural areas and people of color, in particular, are underserved when it comes to medical care. This has been further proven by the disproportionate burden of COVID-19 on various populations. Blue Cross Blue Shield thinks one solution may be establishing urgent care and other healthcare facilities within communities where there are high densities of a particular …

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Watch Your Language; The Words You Choose Can Actually Diminish the Quality of Care You Provide

Watch Your Language; The Words You Choose Can Actually Diminish the Quality of Care You Provide

Shakespeare may have opined that “a rose by any other name would smell as sweet,” but a new report from JAMA Network Open reveals that the words you choose when speaking with patients matter a great deal—to the extent that they can actually affect healthcare quality and patients’ opinions of you as a provider. Researchers who looked at 600 patient encounters involving 138 physicians discovered six ways that physicians express “positive” feelings (eg, compliments, approval, …

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Many Chronically Ill Patients Are Afraid of Visiting the ED (Again). Could Urgent Care Be a Safe Haven?

Many Chronically Ill Patients Are Afraid of Visiting the ED (Again). Could Urgent Care Be a Safe Haven?

Whether it’s fear of getting infected or just a refusal to wait for hours while patients who are concerned they could have COVID-19 take precedence, too many people with chronic illness are shying away from the emergency room when they are having an acute experience these days. An article published recently in Medscape Medical News detailed the story of several patients who fear that their local hospital just won’t have room for them when they …

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