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Patients have their pick of more urgent care centers than ever before. Unfortunately, they tend to not differentiate one urgent care brand from the next. Throw in all the retail clinics and freestanding EDs, and it’s easy to see why making your location stand out among the rest is such a challenge. Alan Ayers, MBA, MAcc will look more deeply into the issue and propose solutions to help you separate yourself from the herd during a free webinar, Differentiation in the Sea of Sameness—Strategies for Cultivating Patient Loyalty and Spurring Positive Word of Mouth on Thursday, May 26, 1:00–2:00 pm, EDT. Ayers is practice management editor of JUCM—The Journal of Urgent Care Medicine, vice president of initiatives for Practice Velocity, and a former member of the Board of Directors of the Urgent Care Association of America. For more information or to register for the webinar, presented by Strategic Solutions Network, visit

Free Urgent Care Webinar: How to Stand Out in a Crowded Marketplace
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