Urgent message: Often, it seems that patients and families either love you or hate you. There’s a science to why they feel those extremes, though—and understanding it can increase your chance of engendering patient loyalty and positive reviews. Alan A. Ayers, MBA, MAcc is Chief Executive Officer of Velocity Urgent Care and is Practice Management Editor of The Journal of Urgent Care Medicine. As a measurement of patient satisfaction, operations execution, and future business success, …
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