Just the other day we shared data indicating that healthcare professionals are far less inclined to get a flu shot if their workplace doesn’t require it or offer the immunizations on site. Now comes word from the Centers for Disease Control and Prevention that the whole country’s influenza vaccination rate has plateaued—leaving us all at higher risk for an outbreak. New figures from the CDC reveal that since the 2013-2014 season, the rate for adults …Read More
Why Offer Immunizations and Vaccinations at Your Urgent Care Clinic?
URGENT MESSAGE: Every patient needs vaccinations at one point or another. Yet, some urgent care operators shy away from immunization campaigns for fear that they’re financially risky or are simply too much of a hassle. However, risk can be greatly diminished—or even eliminated—with proper planning, basic understanding of storage requirements, and ensuring your clinic is offering what the community you serve needs. Jack Roberts is an expert marketer who specializes in promoting and growing physician …Read More
Reasons for Patronage
In 2015, Merchant Medicine (Shoreview, Minnesota) released data from a detailed national study conducted in 2014 regarding U.S. patients’ preferences regarding retail clinics versus urgent care clinics versus primary-care physicians’ offices. The survey involved more than 2,000 adults between the ages of 18 and 54 years and was conducted by Sparks Research and Merchant Medicine on behalf of DXM Marketing Group. Survey data showed that the reasons patients chose a specific type of health-care setting …Read More
The Traveling Patient
Urgent message: The accessibility of urgent care makes it a prime venue for patients preparing for international travel and patients who may have become ill due to exposure to infectious agents while traveling overseas. Francine Olmstead, MD, FACP Whether a patient visits an urgent care center for an infection or a primary care physician for follow-up, every healthcare provider should inquire about anticipated overseas travel. In addition, if a patient is being evaluated for a …Read More