Strategic Planning

Strategic Planning

Before I jump into this column, I want to mention our recent Advocacy victory: getting a mention of Urgent Care into the Centers For Medicare & Medicaid Services publication of the 2025 Medicare Physician Fee Schedule. If you want more details on why this is a big deal, you can listen to the 2 interviews I did with Eric Zimmerman (our lobbyist team leader) on the Urgent Care Leadership Podcast (found anywhere you get your …

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Real Estate Trends: Repurposing Bank Branches as Urgent Care Centers

Real Estate Trends: Repurposing Bank Branches as Urgent Care Centers

URGENT MESSAGE: As urgent care developers seek prime real estate for their medical centers, bank branches that have been vacated due to mergers may provide a high-traffic, high-visibility solution, although there are practical challenges with converting a former bank branch to an urgent care center. Alan A. Ayers, MBA, MAcc is Practice Management Editor of JUCM—The Journal of Urgent Care Medicine, a member of the Board of Directors of the Urgent Care Association of America, …

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