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The Centers for Disease Control and Prevention estimates more than 136 million people end up in an emergency room every year in the United States. Of those, 2.1 million are admitted to a critical care unit. Many of the rest could be treated just as well—and much more conveniently and less expensively—in a full-service urgent care center. Consider that the following are among the most common reasons for visits to the ED:

  • Skin infections
  • Cuts and contusions
  • Injuries related to bone or sprain
  • Respiratory issues
  • Toothache
  • Foreign objects in the body
  • Back pain
  • Headaches
  • Abdominal pains

Your marketing and advertising materials should emphasize the range of services you offer and the fact that patients don’t need an appointment, while also letting the public know your location and hours of operation, along with your contact information and web address.

Top Reasons for 2016 ED Visits Show Overlap with Urgent Care Strengths