‘Relationship-Based Primary Care’ Experiment Closes Up Shop

‘Relationship-Based Primary Care’ Experiment Closes Up Shop

UnitedHealth Group thought it was a great idea at the time: offer no-cost primary and behavioral care, in the hope that the company would bring in enough money through claims, while also building a loyal customer base. Detractors may say it was a nonstarter, or that the notion had merit but was poorly designed; some may even point the finger at the Affordable Care Act (ACA, or Obamacare). Either way, the company is shutting down …

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