Driving Traffic for Your Flu Program (Literally)

Driving Traffic for Your Flu Program (Literally)

An urgent care operator in Louisiana has found an original way to literally drive traffic for its flu shot program: For one day, it set up a drive-through flu shot station in the parking lot so patients could get their vaccination without even getting out of the car. The move added an extra layer of convenience above the core urgent care attribute of walk-in treatment and preventive care. Besides the obvious benefit of ensuring that …

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