The following summary of an article that appeared in the January-February 2016 issue of Harvard Business Review examines how the skillful application of the art of criticism can be more powerful than traditional ideation methods in taking products, services, and business models in new, profitable directions. As technology continues to rapidly transform healthcare, urgent care providers must familiarize themselves with methodologies they can employ in developing new value propositions towards growing their businesses. Powerful ideation …
Read More