Offering Patient WiFi in the Urgent Care Center

Offering Patient WiFi in the Urgent Care Center

Urgent message: The costs of and barriers to adding WiFi to an urgent care center are low and the benefits include a better patient experience and improved perception of wait times. ALAN A. AYERS, MBA, MAcc, Experity WiFi is now ubiquitous. Step into most any coffee house, theme restaurant, library, shopping mall or other service establishment and you’ll find that Internet access is readily available and usually free of charge. Many hospitals have also introduced …

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Making the Most of Locum Tenens in Your Urgent Care

Making the Most of Locum Tenens in Your Urgent Care

Urgent message: Despite the best staff planning, urgent care centers sometimes need to turn to locum tenens firms to fill the “bench.” Understanding the challenges these firms face is one key to success. ALAN A. AYERS, MBA, MAcc, Experity Regardless of how aesthetically pleasing an urgent care facility, how convenient its hours, how creative its marketing, or how sophisticated its technology, the ultimate “product” is its clinicians and the solutions they provide for patients’ immediate …

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Wear Your Brand: Increasing Awareness of Your Urgent Care Center

Wear Your Brand: Increasing Awareness of Your Urgent Care Center

Urgent message: An urgent care entrepreneur is the “product” and must become skilled at promoting him/herself. When you “wear your brand,” you call attention to what you have to offer, generating awareness of an interest in your urgent care center. ALAN A. AYERS, MBA, MAcc, ExperityOn a recent visit to a popular bakery-café, I noticed a young woman on the sofa working on her laptop. For passersby, there was no question about which candidate would …

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Hiring As If Your Patients’ Health and Satisfaction Depended Upon It

Hiring As If Your Patients’ Health and Satisfaction Depended Upon It

Urgent message: Hiring the right candidate for a job at an urgent care center is an art and a science, but a variety of tools exist to facilitate the process. WILLIAM MARTY MARTIN, PSYD, MPH, MA, MS This article is designed to equip urgent care clinic owners with the tools they need to hire better than they have in the past. After reading it, you will be able to: (1) organize your hiring process around …

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Five Federal Employment Regulations Urgent Care Operators Need to Know (Part 2)

Five Federal Employment Regulations Urgent Care Operators Need to Know (Part 2)

Urgent message: The second article in a two-part series looks at USERRA, FMLA, and NLRA—three federal labor laws that urgent care operators are likely to encounter. ALAN A. AYERS, MBA, MAcc Practice Velocity Case Record Urgent care centers are subject to a multitude of federal employment regulations and failure to comply with any of them could result in civil litigation or criminal penalties. Laws prohibiting discrimination, regulating wages and hours, permitting leave for military service …

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Five Federal Employment Regulations Urgent Care Operators Need to Know (Part 1)

Five Federal Employment Regulations Urgent Care Operators Need to Know (Part 1)

Urgent message: As employers and managers of people, urgent care operators are likely to encounter situations that invoke federal labor laws. ALAN A. AYERS, MBA, MAcc, Experity Urgent care centers are subject to a multitude of federal employment regulations and failure to comply with any of them could result in civil litigation or criminal penalties. Laws prohibiting discrimination, regulating wages and hours, permitting leave for military service and family or personal health issues, and affecting …

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Workplace Gossip in Urgent Care: The Impact of Toxic Talk

Workplace Gossip in Urgent Care: The Impact of Toxic Talk

Urgent message: Malicious gossip in an urgent care center can undermine trust, service, and teamwork. Knowing how to spot toxic talk is the first step to rooting it out before it takes hold. ALAN A. AYERS, MBA, MAcc, Experity What’s the harm in a little workplace gossip? Well, consider what happens when a billing manager opines that an operations manager “slept” her way into a job. Or, when a new executive tells a staff member …

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The Role of Urgent Care Centers in Regional Acute Coronary Syndrome Care

The Role of Urgent Care Centers in Regional Acute Coronary Syndrome Care

Urgent message: Patients with chest pain/acute coronary syndrome often present in outpatient medical settings—including urgent care centers—not designed to treat life-threatening conditions. Exclusive new data suggest that urgent care centers need to be integrated into pre-hospital cardiovascular care pathways. JASON T. WEINGART, MD, THOMAS P. CARRIGAN, MD, MHSA, LEE RESNICK, MD, DANIEL ELLENBERGER, BS, DANIEL I. SIMON, MD, and RICHARD A. JOSEPHSON, MS, MD Emergency medical services and hospital-based emergency departments (EDs) are typically incorporated …

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Public Relations in Urgent Care: A Step-by-Step Plan for Success

Public Relations in Urgent Care: A Step-by-Step Plan for Success

Urgent Message: Getting local media attention can drive patients to an urgent care center’s doors. Applying best PR practices can produce results and conserve marketing dollars. MARCIA HORN NOYES Despite the meteoric rise in urgent care center openings over the past decade, media outlets indicate that story pitches received from urgent care providers pale in comparison to those submitted by hospitals and pharmaceutical companies. Yet urgent care medicine remains fertile ground for quick and compelling …

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Understanding Your Cost Per Patient

Understanding Your Cost Per Patient

Urgent message: Assessing the true cost per patient is key to determining which pricing model will generate the most revenue for an urgent care center. JORDAN TODD RICE, MD A cost-per-patient analysis may not work for every urgent care center owner, but this article is intended to give JUCM readers the basic tools they need to understand the formulas. It can also serve as a baseline for discussions with urgent care center staff, executives, managers, …

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